PG Diploma Program in Sales & Marketing

How it Works:

Step 1: Take a course

To begin, enroll in the Specialization and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time.

Step 2: Complete all modules / articles / hands-on Project

You'll need to successfully finish the all modules / articles / hands-on Project to complete the Specialization and earn your certificate

Step 3: Earn a Certificate

When you finish this course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

Minimum Eligibility :

• Bachelor’s degree in relevant discipline from a recognized university.
• Must hold a minimum of 50% aggregate at the graduate level.

Who is this course for :

• Fresh graduates looking to build their career in Sales & Marketing.
• Professionals already working in Sales & Marketing and want to enhance their skills.
• Entrepreneurs and Business Owners want to acquire skills to run their business smoothly.

Course Comparison :

Below are the best online course providing portals. Hop on to these to compare course modules, certifications, features, duration, fees and other benefits and choose the one that best suits you.

Certification of Completion

• Program Duration: 11 Months
• IMT Alumni Status
• 1:1 Mentoring Sessions from Industry Experts
• Designed for Working Professionals
• 360 Degree upGrad Support

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Certification of Completion

• Program Duration: 24 Months
• UGC Approved PG Diploma
• Textual & Audio-Visual Materials
• Interactive Learning Content
• Real-life Assignments & Projects
• Taught by Industry Expert

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Certification of Completion

• Program Duration: 4-5 Months
• PG Certificate on Completion
• Interactive Learning Content
• Real-life Case Studies
• Taught by Industry Expert

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What you will learn :

• Fundamentals of Sales & Marketing and management
• Segmentation and targeting of the market
• Understanding of market research and buying behavior of consumers
• Principles of management and organizational behavior
• Plan and manage strategic marketing
• Competition and potential analysis of the market
• Roles and functions in sales & marketing management
• Market trends and digital marketing techniques

Skills you will Gain :

• Selling
• Market Analysis
• Business management
• Strategic prospecting
• Sales & Marketing Communication
• Object handling
• Digital marketing
• Strategic Marketing

Benefits of this course :

• The program helps you gain the expertise and skills in Sales & Marketing management so you know how to convert your potential audience into your customers through various techniques.
• You imbibe specialization in various domains of the subject by understanding the purpose of the sales and its process and employ different marketing ways to drive growth to your business.
• You understand deploying multiple marketing channels and put them to use to bring maximum conversion and business growth.
• You learn to communicate with confidence for the growth of your business and of yourself and present your capabilities in front of recruiters.

Average Salary :

The average salary for a Sales Manager - USD 9,269/year

• Minimum Salary - USD 4,681/year
• Maximum Salary - USD 23,340/year

Future Scope :

The Sales & Marketing field is truly immense as nearly every business deals in sales & marketing domain these days. Owing to the presence of this domain in every industry, the need for Sales & Marketing professionals are rising day by day. There are numerous industries such as marketing agencies, banks, financial institutions, corporate companies, insurance companies that look for professionals who can handle their sales and marketing positions. You can get a chance to work with these companies as Sales Managers, Marketing Managers, Sales & Marketing executives, Area Sales Manager, and various middle/senior-level positions after completing the program. You can also efficiently run your business with your advanced sales & marketing skills as an entrepreneur. This PG Diploma helps you make the right path to build your career. Get enrolled in this program to learn the profitable skills.