PG Diploma Program in Digital Marketing

How it Works:

Step 1: Take a course

To begin, enroll in the Specialization and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time.

Step 2: Complete all modules / articles / hands-on Project

You'll need to successfully finish the all modules / articles / hands-on Project to complete the Specialization and earn your certificate

Step 3: Earn a Certificate

When you finish this course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

Minimum Eligibility :

• Graduate in any field with a minimum of 50% marks from a recognized University.
• No prior knowledge of digital marketing is required.

Who is this course for :

• Freshers who are looking to get a unique skill set to start their career.
• Working professionals who want to switch to digital marketing to open doors for myriad job opportunities.
• Entrepreneurs who want to grow their business in a competitive digital age.

Course Comparison :

Below are the best online course providing portals. Hop on to these to compare course modules, certifications, features, duration, fees and other benefits and choose the one that best suits you.

Certification of Completion

• Program Duration: 6 months
• Joint Purdue-Simplilearn Certification
• Alumni Membership from Purdue
• 200+ Hrs Online Classes
• Sessions from Top Purdue Instructors

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Certification of Completion

• Globally Recognized AMA Certification
• Tutors with Industry Experience
• 360 degree Support
• Premium Level Learning Experience
• Learn at your pace

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Certification of Completion

• Program Duration: 7 Months
• Collaboration with Columbia Business School
• Live Q&A with David Rogers
• Globally Recognized Emeritus Certification
• Real Life Case Studies & projects

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What you will learn :

• Plan and implement content strategies.
• Enhancement of customer engagement through social media.
• Generate leads through paid advertising
• Use of cutting-edge technologies to market products.
• Acquire new customers applying content marketing
• Building and implementing communications strategies.
• Market data analysis and decision making.
• Campaign planning & developing communication.
• Important concepts of branding for the global market.

Skills you will Gain :

• Social Media
• SEO
• SEM
• Content marketing
• Branding
• Marketing Analytics
• SMM
• E-mail Marketing
• CRM
• Marketing Communications

Benefits of this course :

• The course aims at building a strong skill-set with hands-on-experience and develop confidence in learners to speak about their abilities in front of recruiters which leads them to senior-level roles with high pay.
• If you are a working professional, you can strengthen your existing skills and develop a new skill set to be able to independently manage digital marketing initiatives of a company.
• Upon completion of this course, you will be able to utilize the modernized ways to enhance customer engagement and deploy research tools and technologies.
• Having sound knowledge of the latest trends on social media, you will know how to attain your business goals through digital marketing strategies and stay ahead in the game.

Average Salary :

The average salary for a Digital Marketing Specialist - USD 6383/year

• Minimum Salary - USD 3989/year
• Maximum Salary - USD 16450/year

Future Scope :

PG Diploma in digital marketing opens the doors for a successful career for you in the field of Digital world. The demand for digital marketers and managers is high in the industry that brings versatility in roles and high pay. Through the course, you will be able to enhance your verbal and analytical skills and find numerous opportunities with relevant positions like Digital Marketing Specialist, Marketing Manager, SEO specialist, Social Media Manager, content marketer, and more. You can also choose to be a Digital Marketing Tutor and run a coaching center to educate others in various Digital Marketing domains. You can get job opportunities with some of the top marketing firms and reputed organizations across sectors and take your digital marketing career to the next level.